Zhaopin Announces 2017 Top 100 Employers in China

Zhaopin Limited, a career platform in China focused on connecting users with relevant job opportunities through their career lifecycle, has announced the Top 100 companies nominated for "China Best Employer Award 2017.”

Among this year's Top 100 Employers, 25% were from IT/telecom/electronics/internet sector, 20% from manufacturing/processing sector and 18% from trade/wholesale/retail/leasing sector. The Top 100 Employers were selected from 17,554 nominated companies, representing an increase of 80% from last year.

More than 24.3 million online votes were cast by employees nationwide, which was six times of last year's total votes.

The "China Best Employer Award" was launched by Zhaopin in 2005, and has become the most influential and prestigious employer brand event for both China-based and multinational companies.

"The employment relationship in China has undergone profound changes with the transformation of China's economy," said Evan Guo, Chief Executive Officer and Director of Zhaopin. "In 2015, we identified the trend and defined the 'new employer economy' in which equality and cooperation had replaced the old controlling relationship. This new employer economy has continued to evolve, driven by the digital revolution."

Digital natives have become the mainstream

In China's labor market, digital natives have become the mainstream, with shared values of openness, freedom, equality, sharing, transparency and diversity.

"This year's Top 100 Employers have been adapting to the trend and are making efforts to build a new relationship between individuals and organizations," Guo added. "These companies have developed more efficient and flexible organizational structures to interact with and empower employees to drive win-win growth for both employees and employers."

In this year's nominations, 37% of candidate companies were from emerging first-tier cities. With the fast growth of emerging first-tier cities, companies in these cities were trying to attract more talents to improve competitiveness.

Companies with fewer than 100 employees accounted for 41% of total nominations this year. These small companies were participating to learn from industry best practices, and to build up their brands.

Zhaopin also found that this year employees were less loyal to their employers and were changing their jobs more frequently. About 36% of employees had been with their current job for less than one year, and only 4% of employees had been working for the same company for over 10 years. It is still a great challenge for employers to attract and retain employees.

This year's award selection was based on professional evaluation by a jury committee and public online voting by employees and job seekers. The jury committee consists of academic professionals, employment specialists, senior media reporters and third-party consultants.

The professional evaluation focused on employer image, management, salary and benefits, growth and training, work environment and company culture. A jury team of 1,000 HR professionals reviewed the nominations made by the public.

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