Business Intelligence in Asia Pacific to Become More 'Humanised' in 2014

As companies become more ‘democratised’ and recognise the business value of empowering users to make decisions, the demand for user-driven BI tools continues to surge, according to QlikTech which unveiled its analysis of top BI trends for 2014 around the theme of “humanisation.”

“The return-of-investment that a good user-driven BI solution can provide is clear, and every new innovation around BI platforms will and should continue to develop around the user,” says Phillip Beniac, Regional Vice President of QlikTech Asia Pacific and Japan. “We believe that next-generation BI will empower users with technology that is ‘humanised’ and tailored to their natural behavior in today’s context. This will be a key differentiator for companies in Asia Pacific looking to compete, not just survive.”


To help organisations strategise and implement a robust data analytics infrastructure, QlikTech has announced the top four key trends likely to disrupt and “humanize” the BI industry in in Asia Pacific in 2014.


Top four BI trends in Asia Pacific in 2014

BI to become more mobile and social in 2014
The shift of the report-centric paradigm to user-driven BI will continue as more organisations recognize the importance of making data actionable for every user. This means extending self-service BI in natural ways people work – like mobile and social collaboration. Tablets for example, are ideal for rendering BI apps in a mobile device and for encouraging collaborative decision-making. And this is likely to come into full effect in Asia Pacific, where 34% of the world’s tablet owners will be in by 2017, according to Forrester.


The research firm also predicts that for many consumers in Asia, the smartphone will become a “life hub” – a device for consuming content as well as a tool for managing their lives. As BI becomes more mobile and social, there are security and governance complications for businesses. Companies therefore need to reinvent themselves – understand users’ needs and behavior, give them the tools to be more productive and effective, while ensuring sound governance. 


Software “consumerisation” to give way to software “humanisation” in 2014
Employee demand to have tools at work that match the intuitiveness of their experience using technology and social media in their personal lives will accelerate the evolution of BI to become more “humanised”.


For example, touch technologies encourage interactivity in surprising ways – people simply enjoy working with touch and appear to be more willing to explore with a tactile interface than with a mouse-driven environment.  There is therefore a need for a BI solution that not only helps organizations to meet user demands, but is also designed around innate human abilities for search, pattern recognition, and discovery.


BI needs to make Big Data feel small for users in 2014
Big Data, one of the most-discussed technology topics of 2013, will remain a big problem for organisations in Asia Pacific. A recent Gartner report revealed that only around 25.6 percent of businesses in the region have invested in Big Data, although the same companies think they'll catch up with their US peers (at 37.8 percent) within two years.


The reality is businesses need help harnessing value from their Big Data – wherever it resides in the organisation. And data is only going to get more complicated with Internet of Things (IoT) getting personal in 2014, according to Forrester. Most BI solutions are focused on processing Big Data, rather than distributing it in the right format and the right size to business users. In 2014, successful organisations are those who can provide users with technology tools that will make Big Data feel “small” for users.


Natural Analytics to redefine BI in 2014
Humans evolved in a world of vastly complex information, data overload and the need to make critical choices. But when it comes to data analysis we do it naturally. People have outstanding skills in pattern recognition, associative thinking, and forms of natural sense-making.


Natural Analytics is a technology and design approach behind BI intended to enhance and augment these natural skills, making it easier for users to gain insights from data and make decisions from the simplest to the most complex. Natural Analytics is unique to QlikView and will continue to be the key driver for its next-generation product innovation set to be unveiled in 2014.



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