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In preparation for the impending market recovery in 2010, organizations in the Asia/Pacific excluding Japan (APEJ) region are currently implementing significant business transformations, including seeking new business process outsourcing (BPO) business models and services that will have a direct impact on bottom lines and transform businesses.

Concurrently, BPO services providers are ironing out platform-based services (Platform BPO) offerings to suit current market conditions and are doing away with the traditional lift and shift business models. Given these movements in the market, IDC expects to see long-term market growth in the APEJ BPO market starting 2010. Based on forecast and analysis of the market between 2009-2013, the market is predicted to grow at a compound annual growth rate (CAGR) of 11.2% from US$17 billion in 2008 to US$29 billion in 2013 lead by Platform BPO services.

IDC said that the need to manage costs, maintain efficiencies, and focus on sustainability are factors driving the market and creating an increased interest and awareness for Platform BPO. “The pay-as-you-use, scalability and software-as-a-service (SaaS) offerings are ideally suited for this economic environment,” said the research company. “Organizations are re-assessing capex investments and aligning strategies to an opex model into which Platform BPO fits perfectly.”