The Sustainable Future: Promoting Growth Through Sustainability

by Economist Intelligence Unit, 17 February 2011

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tags:
corporate strategy Economist Intelligence Unit green investment profitability sustainability

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EIU’s research explores companies’ commitment to environmental, social and governance sustainability goals, and their priorities among sustainability-oriented practices. The study defines sustainability as operating in a way that ensures long-term viability.

Key findings:

Commitment to sustainability is spreading from developed to developing markets.
Customers exert the strongest influence on firms’ sustainability objectives.
Short-term financial pressures are the main obstacle to commitment to sustainability.
Executives are divided on the merits of integrated financial and sustainability reporting.
Companies take an ad hoc approach to including sustainability practices in risk management.
The relationship between ESG and long-term financial performance is crystallising.

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Economist Intelligence Unit

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