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2013, May 23

Study: People Management Translates into Superior Business Performance

Study: People Management Translates into Superior Business Performance

by CFO Innovation Asia Staff, 03 August 2012
Companies that are highly skilled in core human resource practices experience up to 3.5 times the revenue growth and as much as 2.1 times the profit margins of less capable companies, according to new research by The Boston Consulting Group (BCG) and the World Federation of People Management Associations (WFPMA). 
 
The correlation between economic performance and capability in 22 key HR areas was especially striking in six contexts: recruiting, onboarding of new hires and employee retention, talent management, employer branding, performance management and rewards, and leadership development. 
 
In three pivotal areas—leadership development, talent management, and performance management and rewards—the high-performing companies differentiated themselves dramatically. In each one, these companies engaged in more activities and provided more options, did so more often, and were generally more effective.
 
“Overall, what these findings reveal is that ‘people’ companies are far more proactive and more strategic about ensuring they have the talent they need—today and in the future," says Rainer Strack, a senior partner at BCG and a coauthor of the report. "They fully understand the connection between talent and sustainable performance.” 
 
Adds Horacio Quiros, president of the WFPMA and another coauthor, “We’ve always believed that companies that have good people-management practices perform better. But we now have uncontestable evidence of this correlation.”
 
In leadership development, high-performing companies rely more on leadership models that clarify leaders’ expected contributions and behavior. They also make people development a central element of leaders’ job requirements, using incentives such as compensation and career advancement.
 
In talent management, high-performing companies know that the talent pipeline must extend beyond the successors to top management. Consequently, they offer more development programs for a broader range of talent. They also try to attract more international talent. These companies are proactive with talent reviews and create ample career-advancement opportunities—including horizontal as well as vertical ones. They also do more to nurture employees’ individual growth and keep them fulfilled professionally.
 
In performance management, high-performing companies treat and track performance with transparency. They recognize the value of fair and transparent measurement and rewards systems in promoting a culture of meritocracy. They more often align and motivate their people with clear norms, expectations, and global standards. They reward behavior, not just results, to a greater degree than low-performing companies.
 

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